Almacenes Progreso
Almacenes Progreso advertisements illustrated by Enrique Gil Guerra under the pen name "Nike"; the archive holds 3 pieces.
c. 1926 – c. 1980
Almacenes Progreso opened in Madrid around 1926, during the Dictatorship of Primo de Rivera, as part of a wave of popular department stores that modernised Spanish retail between the wars, alongside establishments such as Almacenes Rodríguez (1922), Almacenes Simeón (1923) and Almacenes San Mateo (1925). The store specialised in fashion and textiles, with premises of about 3,000 m² in the Puente de Vallecas district, and distributed seasonal catalogues —the spring-summer 1967 fashion catalogue survives— as well as promotional coupons. It operated actively through the 1960s and 1970s; the building was later converted into housing.
Sources: Pasajes Comerciales y Grandes Almacenes en Madrid — MadridVillayCorteAlmacenes Progreso — Monteigueldo's BlogCatálogo Almacenes Progreso. Madrid. Moda primavera verano 1967 — Todocoleccion
